State of Nonprofit Fundraising 2021 Report

To say that 2020 was a challenging year would be an understatement. Amid a devastating, worldwide pandemic that came with an enormous human cost, jobs vanished, the economy suffered, and many believed—with good reason—that the nonprofit sector would be hit the hardest. But that wasn't necessarily the case...

To most accurately reflect the state of nonprofit fundraising in 2021, we engaged with 383 fundraising professionals through an online survey conducted between December 14th, 2020 and January 22nd, 2021. Participants consisted of a diverse group of nonprofit organizations across North America, including Canada.

Download the “State of Nonprofit Fundraising 2021 Report” to reveal:

  1. Diamonds in the rough: Virtual Events brought new growth in unexpected ways
  2. Trends and Donor Behaviors that are Shaping the Future of Nonprofit Fundraising
  3. Where did fundraising goal attainment end up for 2020 and what do goals look like for 2021
  4. Pressing issues nonprofits will face going forward

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